☰ ˟
Contact Us Today / 478.453.9496
Bobby Brown Insurance Agency

“When you think about insurance, see us!”

  • Home
  • Get A Quote
  • Coverages
    • Auto Insurance
    • Business & Commercial Insurance
    • Flood Insurance
    • Homeowners Insurance
    • Motorcycle Insurance
    • Recreational Vehicle Insurance
    • Watercraft & Boat Insurance
  • Customer Service
  • Claims
    • Auto Accident Claim
    • Commercial Auto Accident Claim
    • Flood Property Loss Claim Form
    • Motorcycle Accident Claim
    • Property Loss Claim Form
    • Watercraft Accident Claim
  • Blog
  • Make A Payment
  • Resources
    • Secure Area
    • Refer a Friend
    • Important Links
    • Calculators
    • Free Reports
    • Insurance Glossary
  • About Us
    • About Bobby Brown Insurance Agency
    • Location Map
    • Employee Directory
    • Partners
    • Customer Testimonials
    • Privacy Policy
  • Contact
    • Contact Us
    • Join our Newsletter

What type of coverage do you need?
Home > Blog > Poor Service, Not Price Drives Auto Insurance Customers to Shop
THURSDAY, AUGUST 20, 2015

Poor Service, Not Price Drives Auto Insurance Customers to Shop

Big savings are not all they seem, at least when it comes to buying auto insurance.

The just-released J.D. Power 2014 U.S. Insurance Shopping Study finds that poor service is a leading reason why customers shop for and switch to a new auto insurer, rather than price.

Declining satisfaction with new price is also the primary reason customers are less satisfied when they do switch insurer, according to the study findings.

J.D. Power notes that some 30 percent of auto customers shopped for a new insurance provider in 2013, of which 36 percent ultimately switched insurers.

Perhaps surprisingly, increases in premiums do not drive shopping as much as poor experience.

Customers who have a poor experience with their insurer shop at a rate of 28 percent – more than double the rate of shopping among those who experience a premium increase (13 percent).

Another key takeaway is that customers are tolerant of rate increases at a certain level. However, rate hikes of more than $200 can triple the rate of customers who switch insurers.

A press release quotes Jeremy Bowler, senior director of the insurance practice at J.D. Power:

Price, however, is still important in the selection process with eight in 10 customers selecting the lowest-price insurer.

Price is also an increasingly important driver of new-buyer purchase experience satisfaction once customers have selected a new insurer. Overall new buyer satisfaction with the auto insurance buying experience averages 821 (on a 1,000-point scale), down significantly from 828 in 2013.

J.D. Power notes that the decline in satisfaction is driven by a 17-point drop in the price factor, which has the greatest impact on customer satisfaction.

Read More: Source

Posted 8:10 PM

Tags: auto, car, vehicle, insurance, rates, money, customer service
Share |


No Comments


Post a Comment
Required
Required (Not Displayed)
Required


All comments are moderated and stripped of HTML.

NOTICE: This blog and website are made available by the publisher for educational and informational purposes only. It is not be used as a substitute for competent insurance, legal, or tax advice from a licensed professional in your state. By using this blog site you understand that there is no broker client relationship between you and the blog and website publisher.
Blog Archive
  • 2019
  • 2018
  • 2016
  • 2015
  • 2013

  • insurance(42)
  • auto(16)
  • car(12)
  • home(9)
  • life(9)
  • tips(8)
  • bobby brown insurance agency(6)
  • house(6)
  • health(6)
  • money(5)
  • life insurance(5)
  • insurance tips(4)
  • homeowners(4)
  • rates(4)
  • claim(4)
  • safety(4)
  • halloween(3)
  • car insurance(3)
  • auto insurance(3)
  • homeowners insurance(3)
  • business(2)
  • holiday(2)
  • family(2)
  • claims(2)
  • homeowners tips(2)
  • healthcare(2)
  • finance(2)
  • trusted choice(2)
  • myths(2)
  • disability(2)
  • teen(2)
  • mistakes(2)
  • planning(2)
  • renters(2)
  • save(2)
  • vehicle(2)
  • value(2)
  • homeowner(2)
  • business insurance(2)
  • theft(2)
  • winter insurance tips(2)
  • rental(2)
  • marriage(1)
  • labor day(1)
  • young(1)
  • safety insurance(1)
  • family insurance(1)
  • permanent(1)
  • hospital(1)
  • rental insurance(1)

View Mobile Version

Our Customer Feedback

Read More

Our latest blogs

  • State Auto
  • Grange
  • Southern Mutual
  • The Hartford
  • Utica National
  • Southern Trust
  • GBE
Bobby Brown Insurance Agency
1531 North Columbia Street
Milledgeville, GA 31061
Our mission is to work with clients to tailor insurance specific to their needs and back it up with quality personal service.
We're here for you
Home Page/ About Us/ Contact Us/ Our Blog/ Reviews/ Join Our Newsletter/ Refer A Friend
Quick Help Links
Quote Forms/ Service Forms/ File a Claim/ Make a Payment/ Insurance Glossary/ FAQs
About Us Team
Contact Blog Search
Facebook Twitter LinkedIn Instagram
© Copyright 2019. All rights reserved. Powered by Insurance Website Builder